In a landmark move for the greyhound racing industry, Premier Greyhound Racing (PGR) and Sports Information Services (SIS) have joined forces to establish a new racing schedule. While full details are forthcoming, the official statement outlines the key points of this groundbreaking collaboration:
Press Release Excerpt:
Dated May 2, 2024: SIS, a leading provider of 24/7 live betting services, and PGR, a media rights supplier of greyhound racing, have united to introduce a revised race time schedule beginning May 20.
Crafted to safeguard the enduring prosperity of UK greyhound racing, the revamped schedule will feature slightly adjusted start times for morning fixtures, commencing at 11:01 and 11:09, and evening fixtures, with the first evening race now scheduled for 18:08.
Terry Mahoney, ARC's Head of Business Development, commented on the improved schedule, stating: "The new race times will streamline busy racing schedules and enhance trackside operations. We remain committed to responsive adjustments to ensure optimal service for betting operators and punters alike."
Paul Witten, Managing Director at SIS, emphasized the collaborative effort's aim to benefit all stakeholders in the sport: "Our shared commitment to sustainability and adaptability drives this revised racing schedule. Through collaboration with industry peers, we aim to deliver top-tier racing content from UK and Irish tracks to operators and audiences worldwide."
SIS has established long-term partnerships with leading operators like bet365, William Hill, Paddy Power, and Betfred for the distribution of greyhound content across retail and digital channels. Additionally, SIS promotes this content to international operators and through SISRacing.tv.
PGR provides greyhound racing content, including action, cards, replays, results, and news on greyhounds.attheraces.com, along with live broadcasts on Sky Sports Racing. Premier Greyhound Racing, a joint venture between ARC and Entain, oversees media rights for five independent tracks, alongside ownership of nine of the 20 licensed British greyhound tracks.